RSS Newfeeds

RSS Newsfeeds seem confusing to small business owners. Therefore, business owners are slow to adopt RSS as one of their social media outlets. Hopefully, the following information will help demystify the topic of RSS.
RSS stands for REALLY SIMPLE SYNDICATION. It allows users to deliver articles, announcements or alerts to readers who subscribe to RSS Feeds. The feeds are delivered automatically to an e-mail inbox or a web browser.
You, as a business owner, would take the following action steps:
Determine the information you wish to syndicate
Create and publish your feed
Publicize/promote your feed
Validate your feed
Syndicate your feed

How it works: Your syndicated information will show up as an RSS feed to your customers who wish to subscribe to your RSS Feed. They would then be given a short blurb regarding your information and they could, then, choose whether to read further or not.
Information including: Possible RSS Content, Websites for accomplishing the above steps, Pro & Cons, Business use of RSS Feeds, etc. will be provided in your workbook materials during the next session and will be briefly mentioned during that session if time allows.
Here's a website that offers an RSS Tutorial and RSS Content Suggestions:
http://www.mnot.net/